Laura Gilbert

 

“People do not buy goods and services. They buy relations, stories and magic”, Seth Godin.

 

With 25 years' experience in advertising, marketing and brand storytelling, I help brands launch, grow, and reinvent themselves with clarity and purpose. Quite simply, I help them tell their story through beautiful words and imagery.

 

I'm an outsourced partner who works like an in-house team; strategic, creative and trusted. I bring momentum, polish and a wealth of ideas to everything from brand strategy and messaging to websites, content, social media, copy, video and PR.

 

A writer at heart, I listen closely, understand quickly, and help bring to life the vision you have in your head of how your brand looks, feels, and could be. My work is considered, tailored and delivered with meticulous attention to detail.

 

I began my career in London's leading advertising agencies, creating high-profile campaigns and unforgettable brand moments, including the launch of the iconic Fiat 500. From there I moved client-side, first into Motorsport PR and Partnerships, then as Lifestyle Director and Fashion Editor at the Goodwood Estate, working closely with the Duke of Richmond's team to communicate the voice and identity of some of Britain's most beloved events; the Festival of Speed, Members' Meeting, Glorious Goodwood and the Goodwood Revival.

 

Since then I've worked as a trusted independent consultant across fashion, fine art, luxury, beauty, tech, sport and lifestyle; with clients including Goodwood, Hammade, William Avery Fine Art, World Horse Racing, Albion Parties, the Beaverbrook Foundation, D S Churchill and Zhik, among others.

 

Whether you're launching something new, reinventing something established, or simply want to tell your story to new audiences, I'm a go-to resource for founders and CEOs who need senior-level marketing, without the overheads.